Newest Blog Post

A new baby presents a huge change for every member of the family. While an older child who’s about to become a big sibling might be thrilled about the arrival of a new baby, the transition will likely prove to be a bit more challenging for toddlers who are accustomed to having mom and dad’s attention all to themselves. The difficulties toddlers face as part of this life-changing transition are understandable, and there are things you can do to make the experience easier for everyone involved. Helping A Toddler Become a New Big Sibling Here are three things you can...

A new baby presents a huge change for every member of the family. While an older child who’s about to become a big sibling might be thrilled about the arrival of a new baby, the transition will likely prove to be a bit more challenging for toddlers who are accustomed to having mom and dad’s attention all to themselves. The difficulties toddlers face as part of this life-changing transition are understandable, and there are things you can do to make the experience easier for everyone involved. Helping A Toddler Become a New Big Sibling Here are three things you can...

Shape sorters have been around for decades. They’re the toy our grandparents played with when they were babies. Despite their simplicity, many parents find them appealing… even though they can’t always explain why!   Educational, battery-free fun One of the reasons shape sorter toys are so popular is that they offer an opportunity for children to enjoy battery-free fun. Besides being less noisy, battery-free toys often inspire more creativity and imagination. Shape sorters also offer a number of different learning opportunities. First, they help develop fine motor skills as children enhance their hand-eye coordination by picking up the shapes and placing them...

Are you ready for summer?! Sure, spring has only just begun… but for those of us who LOVE swimming, summer can’t come soon enough! We want to help you keep your kids safe in the pool this summer. That’s why we’ve recently added Floaties® to our collection!   What is Floaties®? Floaties® is a line of kids’ swim gear developed in Australia that’s designed to empower parents and children to enjoy the water safely. Already known globally for great quality, Floaties® helps build confidence and swimming skills in young people who are learning to swim. Each product is made with the highest quality...

Spring — the season of new life and renewal — is in full swing! Trees and plants are blooming in beautiful, vibrant colors. Birds are singing with a sense of rejuvenation now that cold winter days and nights are behind us all. In celebration of this lovely season, here are 5 springtime crafts for kids that will bring new, colorful handmade creations into your home. 1. Soda bottle planters How adorable is this soda bottle planter? These planters are super easy and fun to make. All you’ll need is an empty soda bottle, scissors, two bottle caps for the eyes (or...